So first there was the pitch to the Toyota Grand Prix of Long Beach in 2009...
From there, they wanted to work with me, so we started doing some comps...
And lets not forget the associated Pro Celebrity Race made famous during the Grand Prix of Long Beach weekend...
And after months of "too plain", "too out there", "too vintage", "too Formula 1", I finally was able to fine tune the poster into what everyone saw at the event...using my inspiration of "What would a modern Steve McQueen race poster look like?"...
